📘 CHAPTER 7: DIRECTING- REVISION NOTES
Directing means guiding, instructing, motivating and leading employees to achieve organizational goals. 👉 It activates all other management functions.
"Plans may start the organization’s spring,
But Directing makes people actually do the thing!"
| Letter | Meaning |
|---|---|
| C | Continuous process |
| A | Action oriented (initiates action) |
| C | At every level of management |
| T | Top to bottom flow |
"Continuous action from top to base —
Directing moves the workplace!"
🎵 Memory Sentence: “Intelligent Individuals Find Excellent Success.”
| Letter | Meaning |
|---|---|
| I | Initiates action |
| I | Integrates employee efforts |
| F | Facilitates change |
| E | Employee potential realized |
| S | Stability & balance |
"Guide the team and show the way —
Directing makes success stay!"
| Letter | Element |
|---|---|
| S | Supervision (Out of syllabus) |
| M | Motivation |
| L | Leadership |
| C | Communication |
Meaning: Motivation is the process of stimulating people to work enthusiastically toward goals.
Features of Motivation (IGPC)
- I - Internal feeling | G - Goal-directed | P - Positive & negative motivation | C - Complex process
Importance of Motivation (PCRAF)
| Letter | Meaning |
|---|---|
| P | Performance improves |
| C | Changes attitudes |
| R | Reduces turnover |
| A | Absenteeism decreases |
| F | Facilitates change |
🎵 Memory Trick: “Poor Students Always Eat Snacks.”
| Level | Need |
|---|---|
| P | Physiological |
| S | Safety |
| A | Affiliation |
| E | Esteem |
| S | Self-Actualization |
"First survive, then feel secure,
Make friends, gain respect, achieve even more!"
Financial Incentives (PPBPC RP)
Pay, Productivity wage, Bonus, Profit sharing, Co-partnership, Retirement benefits, Perquisites.
Non-Financial Incentives (SOCEJPEE)
Status, Organizational climate, Career advancement, Employee recognition, Job enrichment, Participation, Empowerment, Employment security.
Meaning: Leadership is the ability to influence people to achieve organizational goals.
Influence behavior, Personal relations, Change management, Handle conflicts, Training of employees.
Leadership Styles (ADL)
[Image of the three leadership styles: Autocratic, Democratic, and Laissez-faire]| Style | Meaning |
|---|---|
| A | Autocratic (Boss commands) |
| D | Democratic (Team discusses) |
| L | Laissez-faire (Full freedom) |
Meaning: Communication is the process of sharing information to create common understanding.
Elements (SMEMDRFN)
🎵 Memory Trick: “Smart Managers Encode Messages Directly Reaching Feedback Normally.”
Sender, Message, Encoding, Media, Decoding, Receiver, Feedback, Noise.
Importance (CSDMCLM)
Coordination, Smooth working, Decision making, Managerial efficiency, Cooperation, Leadership, Motivation.
Formal Communication (VH): Vertical (Up/Down) and Horizontal.
Networks (SCWFI): Single Chain, Circular, Wheel, Free Flow, Inverted V.
Informal (Grapevine - SGPC): Single strand, Gossip, Probability, Cluster.
Barriers to Communication (SPOP)
Semantic, Psychological, Organisational, Personal.
Improving Communication (CLCBCCFB)
Clarify ideas, Language care, Consult, Be listener, Communicate for all, Convey useful info, Feedback, Bollow-up.
Directing = Guiding, motivating, leading, and communicating with employees to achieve organizational goals.
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